Internet marketing can be a very lucrative opportunity for anyone. Everyone can make money online with internet marketing; students, housewives, retired soldiers even your grandmother!

… and it’s no surprise: who doesn’t want to work when they want to, if they feel like it?

But successful salespeople always paint you similar images – a magnificent seaside mansion, working resting on the beach, luxury cars and holidays all over the world.

In fact, it is a pink picture.

However, there is a darker side to internet marketing.

These are the things that no internet marketer will ever hear about, but there it is, hidden from view. The truth is that among the millions of people trying to make money on the Internet, only a small handful succeed. You’re likely to be able to manually count on really successful (relatively speaking) marketers.

In fact, many vendors make a decent living, but they are neither near the beach houses nor the Ferraris.

Most end up increasingly indebted, burning holes in the portfolio trying to make it work …

You may have heard how easy it is to take a turn on the web. Just take a low-performing website, improve it a bit, and resell it for profit. But do you know enough basics about how to redesign a website, how to improve it, or how tough the competition is?

Of course, this is just one example of many. And yes, there are easy-to-follow guides and courses that you can buy, but no matter how much you follow the instructions, there are still two important factors that can’t be followed: experience and luck.

An experienced web pinball player can easily know if a site has potential or not, and it cannot be taught easily. And yet sometimes it won’t work so well, and that’s the luck factor.

Unfortunately, this is where a lot of people get lost, unlike working in a job where the result is guaranteed, taking on projects means you are an entrepreneur, which carries some risk.

It’s just reality. But that doesn’t mean it’s impossible.

As you gain experience, you will learn to identify much more profitable opportunities and to distinguish between what will work and what will not.

Experience and luck play an important role in internet marketing. You’ll never hear it from those who try to sell their latest product or system, but they know it’s true. Speaking of selling, almost no internet marketer will be 100% honest with you when you try to sell something. Good marketing marketers have the ability to generate magic words (hype) that will guide your mind to the conclusion that they want you to think, even if it is not true.

Nor does it mean that they are lying, everything they have stated is true. They just make you think it’s a lot easier than it really is … for example, a product may tell you that you just have to “push a button” to instantly enter cash into your bank accounts, but they won’t win. ‘I explain that it involves researching markets, learning some skills, investing in tools and other things you need to make it work.

That’s why you need to know the basics of internet marketing. This helps you develop REAL skills that all hopeful internet marketers need to succeed, they are not only promised a button solution and will disappoint you over and over again.

Some of the skills you need require some time to develop, a little intuition, creativity and knowledge of how the different online cash generation systems work. Don’t get sucked by the hype!

All the best,

Dean